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EXPERIENCE DESIGN

Some ideas work better when people stop looking at them and start stepping into them.

001

MCKINSEY MEXICO

100 Years

Created for McKinsey & Company’s 100-year anniversary celebration, this project explored how large-scale physical design can transform brand legacy into an interactive experience.


Built around an oversized sculptural 100 installation, the concept served as the central entrance to a branded activation space where attendees were invited to physically engage with the installation through immersive 360° photo experiences.
 

The project transformed a corporate milestone into a memorable moment of participation, celebration, and shared brand connection.

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Diseñador
Karen Naranjo Limón

002

MEXICO CONSULATE NEW YORK

Mexico Week

Designed for Mexico Week at Rockefeller Center, this project explored how exhibition design can bring cultural identity into the physical world through thoughtful spatial storytelling.
 

Commissioned by the Mexican Consulate, the museographic concept centered around the work of José Guadalupe Posada, transforming a historical artistic legacy into an immersive experience designed to connect global audiences with an important piece of Mexico’s visual and cultural heritage.

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Designer
Karen Naranjo Limón

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